Anki Launch

We are proud to have played a part in #Anki’s launch at Apple’s #WWDC , Monday, June 10, 2013 when they took the stage with Tim Cook. “Working behind the scenes with West and Anki on their product simulation was exciting, and it was rewarding to see the final release of this ground-breaking new game offering, and the technology it represents,” cites Carey Crosby, Executive Producer, Bonfire Labs.

From the launch of the Anki campaign with West, to the exciting chapters of work that followed, the ideas and vision for the product line were presented as a cohesive story to show the unique nature of this cutting edge technology toy.


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