FitBit
Ace

Teaming up with Fitbit again for the 4th product launch together, we focused on kids this time. The Ace introduces an easy to use product at an easy on the bank price so the entire family can stay active together. We worked with the Fitbit creative team to develop a relatable day-in-the-life video highlighting fun and friendly features that kids and parents can use together – to promote sleep and exercise using positive rewards and reminders.