Google Shopping

Google tapped Bonfire Labs to collaborate and bring a unified look to product demos from all corners of their organization.

We attacked the problem with our usual spirit of experimentation and curiosity, and ultimately delivered a practical and stylish solution that has been unanimously well received by Google.

The first fruit of this work is for Google Shopping. We created a product overview video and four detailed demos that utilized amazing model making and stop motion animation skills to deliver a clean, yet warm and easy-to-follow aesthetic. A look we will be bringing to many more Google spots in the months to come.